DIYvinci Media Kit
Everything you need to know about DIYvinci.
Quick Snapshot
Founded
September 2016
Owned
Woman & Disabled
Location
Peoria, Illinois USA
What DIYvinci is
DIYvinci is an online creative platform offering art kits and supplies, digital tools, create-along events, unique learning experiences, and a supportive community for people who feel burned out, overwhelmed, or disconnected from themselves. It’s built for anyone who’s been told they’re “not creative,” as well as artists who’ve lost their spark, especially neurodivergent and chronically ill folks who need creativity to be flexible and pressure-free. Unlike traditional art classes or craft kits focused on results or productivity, DIYvinci centers creativity as a personal, grounding practice, something you return to for expression, regulation, and connection, not performance, perfection, or hustle.

Founder Story

Jen Parr
DIYvinci was founded by Jen Parr, a late-diagnosed autistic adult with ADHD, dyslexia, dyspraxia, and chronic illness, who has used creativity as a lifeline for as long as she can remember. After years of navigating burnout, pressure, and systems that treated creativity as a luxury or something reserved for the “naturally talented,” she began building the space she couldn’t find, one where starting didn’t come with shame and you didn’t have to prove you were “good enough” to belong. DIYvinci grew from that lived experience, shaped by the belief that creativity is for everyone and that removing pressure, perfection, and gatekeeping is what opens the door for creativity to be used however someone needs it, whether that’s for expression, rest, learning, or simply enjoyment.
Awards & Recognition

Finalist for the 2023 EDDIE Creativity Award by Synergies Work

Skip 2025 Grant Recipient

FedEx Entrepreneur Fund and Boost Camp program by Hello Alice
Brand Assets
Logos
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Brand Colors
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